When you’re managing a website, it’s important to keep an eye on your analytics. It will help you identify problems and opportunities. But sometimes, your analytics data isn’t enough. That’s when SEO tools can come in handy! In this blog post, we’ll go over the top three website audit tools every SEO needs to know about so they can analyze their site from all angles and make improvements where needed.
1. Google Analytics & Google Search Console
Google Analytics and Google Search Console are two of the most important SEO in Atlanta. They help you track your website’s performance in search engines, identify any errors that may be causing your site to rank lower, and more.
Google Analytics is a free tool that gives you detailed insights into your website traffic, including where your visitors are coming from, what they’re doing on your site, and how they found you. You can also use it to track conversions and ROI so you can see exactly how effective your SEO efforts are.
Google Search Console is another free tool from Google that helps you monitor your website’s search engine visibility and performance. It shows you how your site is performing in Google search results, what keywords are driving traffic to your site, and provides tips on how to improve your ranking.
2. ScreamingFrog
ScreamingFrog crawls your entire website and shows you everything it finds, including errors (broken links or missing images), redirects, duplicate content, metadata issues, internal linking problems, and more. It also identifies pages that should be prioritized for SEO purposes and those that need to be optimized. Screamingfrog is a paid tool but offers a free trial.
3. SEMRush
SEMRush is a powerful competitive SEO research tool that helps you track your site’s performance. It is also one of the best tools to spy on your competitor’s keywords and rankings, uncover valuable data about search engines’ traffic to their sites. It also provides ad spend estimates so you can see which of your competitors are spending more money on ads than others based on the number of clicks they’re getting. SEMRush is a paid tool that helps for competitive analysis & offers a free trial.
Wrapping Up
There are many other great website audit tools out there, and these are just a few of the most popular ones. And remember, the best way to improve your website’s SEO is by using multiple tools and analyzing all the data they provide to make informed decisions about where to focus your efforts.